Make copywriting a lifestyle — If you’re in marketing, you know the name Joe Sugarman. If you don’t, shut this down, go buy his book and take the week or weekend off, I’ll be here when you come back and we can move forward then. Seriously, if you want to understand great copywriting, take time…

Copywriting is about persuasion — Don’t get these two things mixed up. Copywriting and content writing are different from one another, and they have different objectives and goals. They serve different projects. And if you get them mixed up on a proposal you could cost yourself the whole job. …

Here’s the deal: There’s no putting this genie back in the bottle now. But that’s a good thing if you know how to use it. The winds of change are blowing through the blogging and copywriting landscapes. …

Let me ask you an incredibly controversial question, do you believe writers should use AI to help them create, develop, edit, or, God forbid, write for their audiences? Here’s the deal, I never thought I’d come down on this topic the way I do. But the internet has a way…

Elevate Your Entrepreneurial Game by Cultivating a Cutting-Edge Mindset — Picture this: you’re at a bustling tech conference, surrounded by innovators and disruptors, each one eager to unveil their latest groundbreaking idea. The energy in the room is palpable. The air crackles with the electricity of potential. Here, you realize what sets these entrepreneurs apart: their mindset. They think differently…

It’s time to become the ultimate solution your clients crave, tackling their challenges head-on with the force of AI at your back. — Tired of playing it small with worn-out marketing tactics that never really help you grow your business? Want to tap into the incredible growth power of AI for your business? Look no further. Today, we launch the rocketship to the future of AI, Entrepreneurship and everything in between. Presenting: The…

A Comprehensive Guide — As a freelancer, staying ahead of the game can be a bit of a challenge, especially when it comes to marketing. With so many different strategies, tactics, and tools constantly being written about or shared on YouTube and other platforms, it can be overwhelming to know where to start. The…

Looking for a way to unlock your inner superpower and achieve your intentions? Well, I have the perfect solution: The Perfectly Happy App. This app combines visualization, affirmations, and gratitude to help you get where you want to be and do what you want to do with your life. I’ve…

Let Quality Be the Measure and Value Be the Disclaimer — It’s finally happened folks, the robots have arrived…well…sort of. Clearly, the long-awaited real-life prequel to Terminator has begun, and it’s writing our copy and blog posts for us. …